When shopping for makeup, you’ve probably encountered BB, CC, DD, and even EE creams. These multi-purpose beauty products are widely used in the cosmetics industry, but what sets them apart? Whether you’re a cosmetics wholesaler, retailer, or brand looking to expand your product line, understanding the key differences between these creams is essential.  

In this guide, we’ll break down each type, their benefits, and how they fit into different customer needs.  

 

1. What Are BB, CC, DD, and EE Creams?

 

These creams are all hybrid makeup-skincare products that provide different levels of coverage, skin benefits, and finishes.  

• BB Cream (Blemish Balm or Beauty Balm) : A lightweight tinted moisturizer with skincare benefits.  
• CC Cream (Color Correcting Cream) : Designed to neutralize redness, dullness, or uneven skin tone.  
• DD Cream (Daily Defense or Dynamic Do-All Cream) : A mix of BB and CC cream with added anti-aging properties.  
• EE Cream (Even Effect or Extra Exfoliation Cream) : Less common, focused on brightening and refining skin texture.  

Each type serves a unique purpose and is targeted toward different skin concerns.  

 

2. BB Cream: The Original All-in-One Formula  

 

BB cream originated in Germany but gained global popularity through Korean beauty trends. It was initially formulated by dermatologists as a post-treatment skin recovery product.  

Key Features of BB Cream:

✔️ Provides light-to-medium coverage (similar to a tinted moisturizer).  

✔️ Includes SPF, hydration, and anti-aging ingredients.  

✔️ Blurs imperfections while allowing natural skin texture to show.  

✔️ Ideal for everyday makeup and a no-makeup look.  

 

Who Should Use BB Cream? 

✅ Customers who prefer lightweight coverage.  

✅ People with dry or normal skin that needs hydration.  

✅ Those who want minimal makeup with skincare benefits.  

 

IMAGIC’s BB Cream is formulated for wholesalers looking for an affordable, high-quality product with smooth application and long-lasting hydration.

 

3. CC Cream: Color Correction for an Even Complexion  

 CC cream is designed to correct skin tone issues such as redness, dullness, and sallowness. It typically has a lighter texture than BB cream but offers more pigment for color balancing.

  

Key Features of CC Cream:

✔️ Neutralizes redness, dark spots, and uneven tones.  

✔️ Provides medium-to-full coverage with a natural finish.  

✔️ Often contains anti-aging peptides and SPF.  

✔️ Suitable for people who need a lightweight foundation alternative.  

 

 Who Should Use CC Cream?  

✅ Customers with redness, hyper pigmentation, or dull skin.  

✅ Those who want more coverage than BB cream but less than foundation.  

✅ Makeup sellers catering to mature skin clients (anti-aging benefits).  

 

For wholesalers and retailers, CC creams can be an excellent addition to professional makeup kits for color correction purposes.  

4. DD Cream: The Multi-Tasking Powerhouse 

 

DD cream combines the best of BB and CC creams while adding anti-aging and protective benefits. It is marketed as a "Dynamic Do-All" or "Daily Defense" cream.  

 

Key Features of DD Cream:  

✔️ Provides lightweight coverage while improving skin elasticity.  

✔️ Includes anti-aging ingredients like peptides and antioxidants.  

✔️ Offers SPF protection and intense hydration.  

✔️ Helps reduce the appearance of fine lines and wrinkles over time.  

 

Who Should Use DD Cream?

✅ Customers concerned about aging skin.  

✅ People who want more skincare benefits than CC or BB creams.  

✅ Sellers targeting the anti-aging cosmetics market.  

 

IMAGIC offers wholesale-friendly formulations for businesses looking to enter the age-defying beauty segment.  

 

5. EE Cream: The Least Common Cream Type  

 

EE cream is not as widely known but is marketed for Even Effect or Extra Exfoliation. It focuses on brightening and skin renewal.  

Key Features of EE Cream: 

• Works as a lightweight foundation with skin-smoothing properties. 
• Often contains AHAs and BHAs for gentle exfoliation.  
• Provides a natural glow and helps refine texture.  
• Less commonly found in the beauty market but gaining popularity.  

 

Who Should Use EE Cream?  

✅ Customers looking for brightening and light exfoliation in their makeup.  

✅ People who prefer a natural, dewy finish.  

✅ Wholesalers wanting to introduce an innovative product to their catalog.  

 

6. BB vs. CC vs. DD vs. EE Cream: Which One Should You Sell?  

 

If you’re a makeup wholesaler or retailer, choosing the right product to sell depends on your target market.  

Feature	BB Cream	CC Cream	DD Cream	EE Cream
Coverage	Light	Medium	Light-to-Medium	Light
Key Benefit	Hydration+SPF	Color Correction	Anti-aging+SPF	Brightening+Smoothing
Best for	Dry/normal skin	Redness & dullness	Mature Skin	Dull skin
Idea Market	Everyday users	Makeup professionals	Anti-aging market	Trend-conscious buyers

 

IMAGIC supports wholesale bulk orders for makeup brands, retailers, and distributors. We offer custom formulations and packaging to fit your brand’s needs.  

 

7. How to Choose the Right Cream for Your Business?

 

As a wholesale cosmetics buyer, consider these factors when stocking BB, CC, DD, or EE creams:  

• Know Your Target Audience: Are your customers looking for everyday wear or professional coverage?  
• Consider Skin Concerns: Focus on skincare benefits that match regional trends.  
• Look for Competitive Pricing: IMAGIC offers high-quality products at wholesale prices.  
• Packaging & Branding: Customize packaging to stand out in the market.  

 

8. Why Choose IMAGIC for Your Wholesale Makeup Needs?

At IMAGIC, we specialize in professional, cruelty-free, and wallet-friendly cosmetics. Our BB, CC, DD, and EE creams are:  

 

✅ High-Quality & Long-Lasting: Perfect for retail and e-commerce businesses.  

✅ Available for Customization: Choose colors, packaging, and formulas that fit your brand.  

✅ Competitive Wholesale Pricing: Designed to maximize your profit margins.  

✅ Trusted by Global Distributors: We export to India, Pakistan, Bangladesh, Myanmar, Iraq, Kuwait, Indonesia, the Philippines, Russia, and beyond.  

 

Ready to stock BB, CC, DD, or EE creams in your business?  

Contact us today via WhatsApp or email to get started with bulk orders!

 

Conclusion 

BB, CC, DD, and EE creams each serve unique functions in the beauty industry. Whether your customers need lightweight everyday coverage, color correction, anti-aging, or skin brightening, offering a variety of these creams in your store can attract a diverse customer base.  

By partnering with IMAGIC, you can source high-quality, professional makeup products at competitive wholesale prices. Start expanding your makeup business today!